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Sephora

Safehouse is a major solutions provider to the retail market in Brazil. We have been working with Tagit for a number of years, with regard to the supply of a total EM EAS solution for Sephora in Brazil.

Tagit supply the EM anti-theft security systems and EM EAS tags to us and we provide them to Sephora. Safehouse and Sephora are highly satisfied with the performance and reliability of the the anti-shoplifting security systems and anti-theft labels in the Sephora cosmetic stores in Brazil. A lot of the Sephora articles are small and use foil-based packaging. The Tagit EM System is the only EAS system that can be used to reliably detect shoplifters in this type of environment. You get an exceptional ROI as you can protect all of your products in the store.

The level of service and support, both in terms of order processing and day-to-day technical support, is fine, and TAGIT is constantly developing its EAS products.

SEPHORA BRAZIL

SEPHORA offers beauty products of nearly 300 brands. SEPHORA runs 1700 stores in 30 countries worldwide. The name comes from the Greek spelling of Zipporah, the most beautiful wife of Moses.

With TAGIT EM technology now Sephora | Brazil is successfully working against shoplifting
With TAGIT EM technology now Sephora | Brazil is successfully working against shoplifting

Tagit 3D EM – Questions & Answers

Can TAGIT 3D EM systems detect items inside aluminium foil or booster bags?

Yes. TAGIT 3D EM systems operate at low frequencies, enabling them to detect products even when hidden in aluminium foil or booster bags—techniques used to bypass traditional RF and AM systems.TAGIT labels also perform reliably on metal surfaces, rounded packaging, and small objects. Watch how

Are TAGIT EM labels compatible with other EM systems ?

Yes, with one exception. TAGIT EM labels are compatible with all standard EM systems except Meto. For customers using both Meto and non-Meto systems, dual-technology labels are available that work across platforms—including tagging at DC or during manufacturing.

Can Tagit 3D EM systems detect labels on metal objects ?

Yes. TAGIT 3D EM technology detects labels applied to metal objects—unless the metal is magnetized, which interferes with detection.

What type of EM label should I use for different products?

Larger products → use longer labels for stronger signal detectionSmaller products → use short or high-performance labels (e.g. Twin or Power Labels)
Longer labels generally improve detection range, and high-performance options boost results for difficult surfaces or formats.

What ROI can I expect from a TAGIT 3D EM system?

TAGIT systems allow you to protect more high-shrink items than other technologies, leading to significant shrinkage reduction and a better return on investment.
Request our ROI calculator to estimate savings for your store or facility. Contact us

Are there products that cannot be protected?

Only items with magnetic properties cannot be protected.This limitation aside, TAGIT 3D EM is one of the most versatile and widely compatible EAS systems available.

What causes environmental noise interference?

Nearby devices such as air conditioners, computer monitors, special lighting, and Meto EM systems can introduce environmental noise. This is a known issue with all EAS systems—not unique to TAGIT.

How can I improve detection in high-noise environments?

If environmental noise cannot be reduced physically, you can optimize system performance using:
- Master-Master or Turbo configurations
- Sensor-based tuning

These allow fine adjustment to ensure maximum detection reliability even in challenging conditions.

What is the maximum aisle width TAGIT EM systems support?

TAGIT 3D EM systems can detect across aisle widths up to 1.15 meters with standard setups.

How can I further maximize detection and aisle width?

- Use longer EM labels where possible
- Upgrade to Turbo Mode or Master-Master configuration with sensors
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Apply high-performance specialty labels for critical items

These adjustments allow greater aisle flexibility and stronger detection performance.

EAS EM SYSTEMS

Let me know if you need further information regarding TAGIT EAS solutions. I'm happy to assist.
Mascha Smets | Client Relations
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